Elon Musk: I Was Screwed Over By Chinese Customers

Elon Musk: I Was Screwed Over By Chinese Customers
Mar 30, 2015 By eChinacities.com

Tesla CEO Elon Musk said on a March 27 interview with Xinhua that Tesla plans to make a long-term commitment to the Chinese market and aims to localize their product in China within three years. Musk said, “We have a strong market for long-term development in China and hope to establish a local production and design base in China.” Currently, Tesla lovers in China must buy cars imported from the United States.

However, the company has faced quite a few bumps in the road to conquering the Chinese market. Tesla sales in China last year were not as high as the company expected and the company fired a bunch of executives in China. Last year, the number of pre-orders for Tesla cars was much higher than actual sales. These “speculators,” who ordered a car but backed out of the deal caused the illusion of extremely high market demand for Tesla cars in China. The company, therefore, had way too much inventory in China last year because of these fair-weather customers. However, Musk is optimistic for Tesla's future in China, where they will still make tons of money by selling extremely expensive cars to very rich people.

Source: inews.qq.com

Warning:The use of any news and articles published on eChinacities.com without written permission from eChinacities.com constitutes copyright infringement, and legal action can be taken.

Keywords: Tesla China Elon Musk China

6 Comments

All comments are subject to moderation by eChinacities.com staff. Because we wish to encourage healthy and productive dialogue we ask that all comments remain polite, free of profanity or name calling, and relevant to the original post and subsequent discussion. Comments will not be deleted because of the viewpoints they express, only if the mode of expression itself is inappropriate.

Guest2638162

In business,it is good to put risk at the highest level,so u will receive the benefit as well.

Apr 03, 2015 11:47 Report Abuse

bernhardtra

Actually, this was disproved by a Chinese student last week. Most of his research done, was gotten from The Onion.

Apr 04, 2015 09:21 Report Abuse

berrycrusher66

If he thinks he has been screwed now wait until the Chinese make their own electric cars. He will be fined for breaking monopoly laws then forced out of the market.

Mar 31, 2015 11:12 Report Abuse

bill8899

ummm they're not extremely expensive. A Bentley Mulsanne is expensive. A Tesla - not really expensive. Not cheap, but not expensive, and not extremely expensive. A Lamborghini Aventador, expensive. A Bugatti Veyron? OK, get it? Thanks. Just has to get that out of my brain. Thanks. Yer welcome. Glad I can help.

Mar 30, 2015 23:44 Report Abuse

Robk

Isn't this how Mao got screwed over as well (except in export rather than import)? They reported high steel and rice production and then he found out that his subordinates had lied... So he shipped the rice anyway to avoid losing face and millions paid for it. Seems like a trend here...

Mar 30, 2015 23:43 Report Abuse

RiriRiri

There's an Answer section on this site, you just had to ask really, we would've told you.

Mar 30, 2015 21:50 Report Abuse